Designathon Best Overall Design

Hubbble, in eight hours

Four designers, research to working prototype, in a single day, a networking platform for designers who find networking exhausting.

Role
Research, competitive audit, visual design lead
Duration
8 hours
Team
4 designers, Design Interactive at UC Davis
Award
Best Overall Design
Hubbble app screens — home, connections, profile and communities
The brief

Design an app that fits into daily life and helps designers keep up with a field that changes faster than their careers do.

01

Four interviews, three findings

With one working day we front-loaded research and cut hard. Four interviews plus the provided personas, and I ran a competitive audit of existing growth and networking platforms while the others sketched.

01 Networking

Connections matter for growth — but only when they feel genuine rather than transactional.

02 Skill growth

People grow through projects, and stay motivated when the work overlaps their own interests.

03 Feedback

The valuable spaces are ones where critique and mentorship happen without being formally requested.

Interview matrix comparing four designers' answers about projects, teams and networking
Interview matrix — four designers, ten questions
Four personas: Alex the ambitious designer, Sam the skill enthusiast, Mia the mentor, Nina the networking novice
The four provided personas we designed for
02

Take the awkwardness out of the first message

Everything we built targets the moment people stall: starting the conversation. I scoped four screens so we could divide and conquer, and each one exists to remove one excuse not to reach out.

  • Weekly challenge on the home page. A shared prompt gives strangers something to talk about that isn't small talk.
  • Swipe to connect. Mutual opt-in means nobody is cold-messaging — the awkward first move is already mutual.
  • Profile as a mini portfolio. Your work does the introducing, so you don't have to describe yourself.
  • "Hubbbles" — topic communities. Portfolio review, resume feedback, project teams. Asking for help inside a group built for it costs nothing socially.
Low-fidelity wireframes: home, discover, Hubbbles, joined Hubbbles, and profile screens
03

The design system

The space theme came from the Hubble telescope — a name that stands for looking outward and finding things nobody had seen yet, which is roughly what we wanted the app to feel like.

Hubbble design system: color palette, display and body typefaces, and the astronaut mascot
Hubbble prototype walkthrough
What I'd carry forward

Adaptability & Priority Setting

The ability to pivot and adjust designs based on user feedback and changing requirements is crucial for creating successful products.

Next Steps

Continuing to iterate on the design system and exploring new ways to integrate user feedback into the development process.

Open to product design roles
yma.maggie@gmail.com

last updated august 2026